Paralax Background

Concept creation.
Branding. Strategy. Design.

I am Pedja Zdravkovic - an experienced designer, creative thinker and team leader, focusing on concepting, branding, strategy and execution. For more than 10 years I’ve been working with some of the worlds most recognized companies on enhancing their visual image. I provide tailored service, creating custom designs and business solutions that maximize the clients products, brand and image. My understanding for the clients needs, allows me to translate their ideas into effective visual solutions.

200+ PROJECTS
WORLDWIDE

More than 10 years of experience.

CREATIVE DIRECTION

As team leader, I oversee and manage the process from start to finish, from concepting and production to the final product, constantly and consistently motivating myself and the team to do their best.

DESIGN

I strive to implement the standards of great design, in the pursuit of beauty and visual harmony. I believe that effective design communicates with the public and speaks most vividly about the client and the product.

EXPERTISE

Concepting, Branding, Consulting Strategy, Execution, Typography, Color Theory, Design, HTML & CSS, Print & Web Production, Marketing & Advertising